Effective Date: 6/1/2026
Last Updated: 6/1/2026
EndGame Performance LLC (“EndGame Performance,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, store, and protect personal information when you visit our website, submit a form, join our email list, purchase a product or service, apply for coaching, participate in coaching, or otherwise interact with us.
By using our website, submitting information to us, purchasing from us, or participating in our services, you agree to the terms of this Privacy Policy. If you do not agree with this Privacy Policy, please do not use our website or provide personal information to us.
1. Who We Are
EndGame Performance LLC provides online coaching, education, digital products, and related services in the areas of mental performance, fitness, nutrition, lifestyle, wellness, recovery, and performance optimization.
Website: https://yourendgameperformance.com/
Privacy Contact Email: [email protected]
2. Important Health, Wellness, and Coaching Disclaimer
EndGame Performance provides coaching, education, and performance support. We are not a medical provider, mental health provider, therapy practice, registered dietitian practice, or emergency service unless separately stated in writing by a properly licensed professional.
Our services are not intended to diagnose, treat, cure, or prevent any disease or medical condition. Any health, fitness, nutrition, lab, wearable, recovery, mental performance, stress, sleep, mindset, or lifestyle-related information you provide to us may be sensitive. We use this information to support coaching, education, program design, and client communication, but it is not a substitute for medical care, therapy, diagnosis, or treatment from a licensed healthcare professional.
If you are experiencing a medical emergency, mental health crisis, or any situation requiring urgent care, please contact emergency services or a qualified healthcare provider immediately.
3. Information We Collect
We may collect personal information directly from you, automatically through our website and technology tools, and from third-party platforms you choose to use in connection with our services.
A. Information You Provide Directly
We may collect information that you voluntarily provide, including:
Name
Email address
Phone number
Social media handle
Business or professional information
Contact form submissions
Newsletter sign-ups
Application form responses
Coaching inquiry responses
Consultation or discovery call information
Digital product purchases
Payment and billing information
Survey responses
Testimonials, reviews, feedback, or success stories
Messages sent through email, website forms, social media, or other communication channels
B. Coaching, Wellness, and Sensitive Information
If you apply for coaching, purchase coaching, participate in an assessment, or become a client, we may collect information related to your goals, habits, lifestyle, health, performance, and wellness, including:
Fitness goals, training history, exercise preferences, and workout data
Nutrition habits, food logs, dietary preferences, restrictions, and supplement use
Body measurements, weight, progress photos, body composition information, and physical changes
Sleep, stress, recovery, energy, and performance information
Mental performance goals, self-awareness reflections, routines, mindset patterns, confidence, focus, and stress-related information
Wearable data from devices or platforms such as Oura, WHOOP, Apple Watch, Garmin, or similar tools, if you choose to share it
Lab-related information, biomarker data, reports, or results you choose to share
Medical history, injuries, medications, supplements, health conditions, or symptoms you voluntarily disclose
Client check-ins, coaching notes, progress updates, and program-related communications
Information submitted through Vitality Blueprint, Coach Catalyst, or other coaching, lab, communication, or wellness platforms we use
We only collect this information when it is relevant to your inquiry, assessment, coaching relationship, digital product, or services you request.
C. Digital Product and Purchase Information
If you purchase a digital product, course, guide, resource, template, coaching package, assessment, or other offer, we may collect information related to that purchase, including your name, email address, billing details, order history, transaction information, product access, and communication preferences.
D. Payment Information
We use Stripe and may use other third-party payment processors to process payments. We do not directly store full credit card numbers or full payment card details.
Payment processors may collect and process information such as your name, billing address, email address, payment method, transaction details, fraud prevention information, and other information necessary to process payments and comply with legal obligations. Your payment information is handled according to the payment processor’s own privacy policy and terms.
E. Website, Device, and Usage Information
When you visit our website, which is hosted through Growth Catalyst, we or our service providers may automatically collect certain information, including:
IP address
Browser type
Device type
Operating system
Pages visited
Time spent on pages
Links clicked
Referring website or source
General location information
Website interactions
Form activity
Cookies, pixels, tags, and similar technologies
This information helps us operate, secure, measure, and improve our website and marketing.
F. Information From Third-Party Platforms
We may receive information from third-party platforms when you interact with us through tools or services connected to our business, including:
Growth Catalyst
Stripe
Vitality Blueprint
Coach Catalyst
Email marketing tools
Scheduling tools
Client communication tools
Cloud storage tools
Social media platforms
Digital product delivery tools
Analytics or advertising platforms, if enabled in the future
The information we receive depends on your privacy settings, your interactions with us, and the privacy practices of those third-party platforms.
4. How We Use Your Information
We may use personal information for the following purposes:
To operate, maintain, and improve our website
To respond to inquiries, applications, and contact form submissions
To send newsletters, updates, educational content, offers, and marketing communications
To schedule calls, consultations, assessments, or coaching sessions
To review coaching applications and determine fit for services
To provide coaching, education, assessments, digital products, and client support
To personalize your coaching experience and program recommendations
To create or adjust fitness, nutrition, mental performance, lifestyle, or wellness strategies
To process payments, manage billing, and provide receipts
To deliver purchased products, downloads, resources, or services
To manage client onboarding, check-ins, progress tracking, and communication
To analyze website traffic, user behavior, and marketing performance
To improve our content, offers, services, website, and client experience
To request testimonials, feedback, or reviews
To protect our business, clients, website, systems, and rights
To prevent fraud, misuse, unauthorized access, or security incidents
To comply with legal, tax, accounting, contractual, and regulatory obligations
To enforce our agreements, policies, terms, waivers, and rights
For any other purpose disclosed to you at the time your information is collected
5. How We Share Information
We do not sell your personal information in the traditional sense of exchanging it for money.
However, some privacy laws define “sale,” “sharing,” or “targeted advertising” broadly. If we enable advertising pixels, retargeting tools, analytics tools, or similar technologies in the future, certain website activity may be considered “sharing” or “targeted advertising” under some state privacy laws. If that applies, we will update this Privacy Policy and provide any required opt-out options.
We may share personal information with the following categories of third parties:
A. Service Providers and Business Tools
We may share information with trusted service providers who help us operate our business, including:
Website hosting and funnel platforms, including Growth Catalyst
Payment processors, including Stripe
Email marketing platforms
Scheduling tools
Coaching platforms, including Coach Catalyst
Lab or wellness platforms, including Vitality Blueprint
Digital product delivery platforms
Cloud storage providers
Communication tools
Customer relationship management tools
Analytics providers, if enabled
Advertising platforms, if enabled
Legal, accounting, tax, or professional advisors
These providers may access personal information only as needed to provide services to us or as otherwise permitted by law.
B. Coaching and Wellness Platforms
If you participate in coaching, we may use third-party platforms to support program delivery, communication, lab-related information, check-ins, wearable data, training plans, nutrition logs, progress tracking, or client accountability.
Your use of these platforms may also be governed by their own privacy policies and terms. We encourage you to review those policies before submitting information through any third-party platform.
C. Payment Processors
When you make a purchase, payment information is processed by Stripe or another third-party payment processor. We do not control the payment processor’s independent privacy practices. Please review the payment processor’s privacy policy for more information about how your payment data is handled.
D. Legal, Safety, and Compliance Purposes
We may disclose information when we believe it is necessary to:
Comply with applicable law, regulation, subpoena, court order, or legal process
Protect our rights, privacy, safety, business, or property
Protect the rights, privacy, safety, or property of clients, users, or others
Investigate fraud, security issues, unauthorized access, or misuse of our services
Enforce our agreements, terms, policies, waivers, or legal rights
Respond to disputes, claims, or regulatory inquiries
E. Business Transfers
If EndGame Performance is involved in a merger, acquisition, restructuring, financing, sale of assets, transfer of business operations, or similar business transaction, personal information may be transferred as part of that transaction.
6. Cookies and Similar Technologies
Our website may use cookies, pixels, tags, and similar technologies to operate the site, improve user experience, understand website activity, support marketing, and measure performance.
Cookies are small files placed on your browser or device. They may help us:
Keep the website functioning properly
Remember preferences
Understand how visitors use the website
Measure traffic and performance
Improve pages, offers, and user experience
Support email, funnel, or marketing functions
Support advertising or retargeting, if enabled in the future
Because our website is hosted through Growth Catalyst, Growth Catalyst may use cookies or similar technologies necessary for website hosting, forms, funnels, analytics, CRM functions, or other platform features.
You can usually adjust your browser settings to refuse, block, or delete cookies. However, disabling cookies may affect some website functionality.
7. Analytics and Advertising
We do not currently use Google Analytics, Meta Pixel, TikTok Pixel, Google Ads tracking, or retargeting pixels based on the information currently provided.
If we enable analytics, advertising pixels, retargeting tools, or similar technologies in the future, we may update this Privacy Policy and, where required, provide additional notice, consent options, or opt-out mechanisms.
8. Email Marketing
If you sign up for our newsletter, download a resource, submit a form, purchase a product, apply for coaching, or otherwise opt in to receive communications, we may send you educational content, business updates, promotional emails, offers, newsletters, and related communications.
You can unsubscribe from marketing emails at any time by clicking the unsubscribe link in our emails or contacting us at [email protected].
Even if you unsubscribe from marketing emails, we may still send transactional, administrative, or service-related messages, including purchase confirmations, appointment information, client communications, account updates, legal notices, or information related to services you purchased or requested.
9. Text Messages, Direct Messages, and Client Communication
If you provide your phone number or communicate with us through text message, direct message, WhatsApp, Coach Catalyst, email, or another communication platform, we may use that channel to respond to you, provide client support, send reminders, or communicate about your inquiry, purchase, application, or coaching services.
Message and data rates may apply depending on your carrier or platform. You may ask us to stop non-essential text or messaging communications at any time.
Please understand that email, text messaging, social media messaging, and other digital communication tools may not be fully secure. Avoid sending highly sensitive information through unsecured channels unless necessary.
10. Client Privacy, Testimonials, Progress Photos, and Results
We respect the privacy of our clients. We do not publicly share identifying client information, testimonials, progress photos, before-and-after photos, screenshots, messages, lab information, wearable data, or results without permission.
If you provide a testimonial, review, success story, progress photo, screenshot, or similar content, you give us permission to use that content only according to the consent you provide. We may use approved testimonials or client results on our website, social media, emails, sales pages, advertisements, or other marketing materials.
You may withdraw permission for future use by contacting us at [email protected]. However, we may not be able to remove content that has already been printed, shared, reposted, indexed, archived, or otherwise distributed by third parties.
11. Digital Products
If you purchase or access a digital product, course, guide, template, download, training, or resource from EndGame Performance, we may collect and use your information to:
Process your order
Deliver product access
Send purchase confirmations
Provide updates or support
Improve the product or customer experience
Prevent unauthorized use, sharing, fraud, or misuse
Enforce intellectual property rights, terms, and purchase conditions
Digital product access may be delivered through our website, email, Growth Catalyst, or another platform. Your use of any third-party delivery platform may also be subject to that platform’s own privacy policy and terms.
12. Data Security
We use reasonable administrative, technical, and organizational safeguards designed to protect personal information from unauthorized access, loss, misuse, alteration, disclosure, or destruction.
Because we collect sensitive wellness, coaching, health-related, lab-related, and performance-related information, we aim to limit access to client information to individuals and service providers who need it to provide services, support operations, or comply with legal obligations.
However, no method of transmission over the internet or method of electronic storage is completely secure. We cannot guarantee absolute security of your information. You are responsible for using secure networks, protecting your login credentials, and being mindful of the information you choose to share through unsecured communication channels.
13. Data Retention
We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, provide services, manage client relationships, maintain business records, comply with legal obligations, resolve disputes, enforce agreements, and protect legitimate business interests.
The length of time we retain information may vary depending on the type of information, the nature of our relationship with you, legal requirements, tax and accounting obligations, operational needs, and dispute resolution considerations.
You may request deletion of your information as described below, but we may retain certain information when required or permitted by law, including for tax, accounting, legal, fraud prevention, dispute resolution, security, or contract enforcement purposes.
14. Your Privacy Choices
Depending on where you live and the laws that apply, you may have certain rights regarding your personal information, including the right to:
Request access to personal information we hold about you
Request correction of inaccurate information
Request deletion of certain personal information
Request that we restrict or limit certain processing
Opt out of marketing emails
Opt out of certain cookies or tracking technologies
Withdraw consent where processing is based on consent
Request information about how we collect, use, and disclose personal information
To submit a privacy request, contact us at:
We may need to verify your identity before fulfilling certain requests. We will respond to privacy requests as required by applicable law.
15. U.S. State Privacy Rights
Some U.S. state privacy laws provide residents with specific rights regarding their personal information. These rights may include the right to access, correct, delete, obtain a copy of personal information, opt out of targeted advertising, opt out of the sale or sharing of personal information, or limit the use of sensitive personal information in certain circumstances.
Not all state privacy laws apply to every business. Applicability may depend on factors such as annual revenue, number of consumers whose information is processed, whether personal information is sold or shared, and the nature of the business.
Even where a specific state privacy law does not apply to us, we will make reasonable efforts to honor appropriate privacy requests when practical and legally permissible.
16. California Privacy Notice
If the California Consumer Privacy Act, as amended by the California Privacy Rights Act, applies to our business, California residents may have additional rights, including:
The right to know what categories of personal information we collect, use, disclose, sell, or share
The right to request access to personal information
The right to request correction of inaccurate personal information
The right to request deletion of personal information
The right to opt out of sale or sharing of personal information
The right to limit the use of sensitive personal information in certain circumstances
The right not to be discriminated against for exercising privacy rights
We do not knowingly sell personal information for money. We do not currently use advertising pixels or retargeting tools based on the information currently provided. If we enable tools in the future that may be considered “sharing” or “targeted advertising” under applicable law, we will update this Privacy Policy and provide required opt-out options where applicable.
California residents may submit privacy requests by contacting:
17. International Visitors and Clients
EndGame Performance is based in the United States. At this time, we primarily serve clients in the United States, but we may work with clients or website visitors located outside the United States.
If you access our website, purchase from us, or use our services from outside the United States, you understand that your information may be collected, processed, stored, and transferred in the United States or other countries where our service providers operate.
Privacy laws in the United States may differ from those in your country of residence. By using our website or services and providing information to us, you consent to the transfer and processing of your information in the United States, where permitted by applicable law.
If we knowingly offer services to individuals in jurisdictions with additional privacy requirements, such as the European Economic Area, United Kingdom, or Canada, we will take steps designed to comply with applicable privacy requirements.
18. Children’s Privacy
Our website, products, and services are intended for individuals who are at least 18 years old. We do not knowingly collect personal information from children under 13, and we do not knowingly provide coaching services to minors under 18.
If you believe a child has provided personal information to us without appropriate consent, please contact us at [email protected], and we will take reasonable steps to delete the information.
19. Third-Party Links and Platforms
Our website may contain links to third-party websites, platforms, applications, or services. We are not responsible for the privacy practices, policies, terms, security, or content of third parties.
Your interactions with third-party platforms, including Growth Catalyst, Stripe, Vitality Blueprint, Coach Catalyst, social media platforms, payment processors, scheduling tools, email tools, wearable platforms, lab platforms, or digital product delivery platforms, are governed by those third parties’ own privacy policies and terms.
We encourage you to review the privacy policies of any third-party platforms you use in connection with our website, products, or services.
20. Social Media
If you interact with us on social media platforms, including Instagram, TikTok, YouTube, LinkedIn, Facebook, or similar platforms, those interactions may be publicly visible depending on your privacy settings and the platform’s features.
We may receive information from social media platforms when you engage with our content, send us messages, click links, submit forms, interact with ads, or communicate with us. Your use of social media platforms is governed by those platforms’ own privacy policies and terms.
21. Health Data, Wearable Data, and Breach Notification
Because we may collect health-related, wellness-related, wearable, lab, fitness, nutrition, and mental performance information, we take privacy and security seriously.
If we become aware of a security incident involving personal information, we will evaluate the incident and provide notifications if required by applicable law. Depending on the nature of the information, the type of incident, and the laws that apply, this may include notifying affected individuals, regulators, or other parties as legally required.
22. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our business, website, technology, tools, services, legal requirements, or privacy practices.
When we update this Privacy Policy, we will revise the “Last Updated” date above. Your continued use of our website, products, or services after an updated Privacy Policy is posted means you accept the updated Privacy Policy.
23. Contact Us
If you have questions about this Privacy Policy, want to exercise privacy rights, or have concerns about how your information is handled, contact us at:
EndGame Performance LLC
Website: https://yourendgameperformance.com/
Email: [email protected]agraph Font