you track your business metrics.
You measure performance.
you optimize everything.
Why are you still guessing when it comes to your body?
We help high-performing men align their training, nutrition, mental performance, and internal health so they can operate at a higher level, look the part, and sustain it year round.
This isn’t just a program, it’s a data-driven performance system.
our trifecta system
The Trifecta Program is our signature 2:1 coaching experience, designed for former athletes, executives, entrepreneurs, and high performers who want a structured, data-informed approach to improving body composition, performance, and long-term health.
You will work with 2 coaches throughout the program:
Jacob — training, nutrition, supplementation, and lab-informed performance strategy
Makenna — mental performance, identity work, goal setting, and habit execution
This program integrates training, nutrition, mental performance, and objective performance lab work data into one cohesive system.
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All Trifecta clients utilize Vitality Blueprint Performance Labs.
These are not standard blood panels. Vitality Blueprint evaluates your physiology across 13 functional areas, using performance-based ranges to help guide coaching decisions related to training, recovery, nutrition, stress, and output.
Labs are used strictly to inform coaching strategy — not for diagnosis or medical treatment.
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Best for: High performers looking for a strong performance foundation and clear direction.
85 biomarkers analyzed
13 functional areas evaluated
Performance-based ranges and detailed recommendations
Custom training, nutrition, and supplementation guidance
Mental performance coaching focused on execution, consistency, and stress management
Weekly check-ins and ongoing program adjustments
This option provides a comprehensive performance snapshot and supports meaningful improvements in energy, body composition, and consistency.
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Best for: Athletes and professionals who want deeper insights and a more refined performance strategy.
129 biomarkers analyzed
13 functional areas evaluated
Expanded and more granular performance data
Advanced insight into recovery, workload tolerance, and physiological stress
More frequent coaching touchpoints and refinement
Integrated physical and mental performance strategy informed by deeper data
This option is designed for individuals operating in competitive environments who want the most complete physiological picture possible.
Our
brand vision
We believe true performance is built at the intersection of mind, body, and internal health. Training harder isn’t enough. Eating better isn’t enough. Mindset alone isn’t enough. Progress happens when mental performance, physical training, nutrition, recovery, and health data work together—intentionally and intelligently.
This is performance built for the long game.
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Weekly insights from our coaching systems — training, nutrition, mental performance, and lab-informed health topics — built to bring clarity, consistency, and long-term progress to your performance.



